Internet marketing can sometimes be a difficult concept to wrap your head around. The end goal for marketing online is to establish a business that generates residual income. Residual income is simply the paychecks that are delivered to your home with little to no effort in regards to actual work. After setting up your site for success, you will be able to delegate tasks and sit back as it operates. Many similar online businesses are selling the same information with this “magical formula” that is supposed to guarantee success. The reality is that this success does not come overnight and you should not expect results within the first week or even month. Great marketing requires taking a few key steps that take time to solidify.
Ideally, you are going to want to build a site that generates leads and fulfills sales. You are advertising and recommending a product on this site through a single or multiple affiliated programs of your choice. Once established, you will reap the benefits from the profit generation of your site. So how do you get to this glorious point in time? It all starts with a single “king” site.
Think of your king site as the foundation of your entire business. You are going to put the majority of your time and money into this site in order to successfully convert your leads into sales. In order to do so, your king site needs to constantly receive a large volume of traffic of both new and returning visitors. These visitors are your leads. One approach to obtaining more leads is through building smaller sites or blogs that will give your business more exposure within Google. The more content that you have on the internet, the more likely your business is to show up with great SEO rankings. The beauty of running a blog is that your site is constantly producing new content that ranks in these search engines. As long as you keep your quality high, your blog will obtain better rankings that lead to more organic traffic from searches. Your blog’s audience will start to trust the things you say and if you ask them to check out your product or a partner’s product, they won’t think twice. The whole process may seem easy, but it gets fairly complicated and would require multiple pages to go further in depth. One site or blog is all you need to start a successful online business. As long as you don’t sacrifice good quality, your second site will only benefit your original king site.